Trade Commercial Homeowners
Call us today 01933 443 222 Login

MORE SYSTEMS …MORE BRANDS …MORE SPECIALITY PRODUCTS – GLAZERITE’S GOT THE LOT AT FIT 2017

Tags: Events   |   Added:

It’s no surprise that The Glazerite UK Group Ltd is promising more than ever at this year’s FIT Show. There’s so much been going on at the UK’s biggest VEKA trade fabricator recently and they can’t wait to show it all off at the industry’s biggest trade event.

Leading the field as ever, Glazerite is unveiling its new high-spec Flood Door, incorporating the Palladio slab and will be looking to sign up suitable companies to take on exclusive regional partnerships.

Not many companies can boast seven profile systems across a whole spectrum of product ranges, not to mention direct links with at least six quality and guarantee organisations, but that is what visitors can expect to see when they visit Stand E15 at the show.

Working with some of the industry’s best, including VEKA, Halo, Solidor, Palladio, Residence, Warmcore and Ultion, gives the company a compelling portfolio, making the stand a must-see for every installer, as Director Jason Thompson explained:

“We have made significant investments in both machinery and people, including our newly opened specials factory, which enables us to differentiate the manufacturing processes for the premium brands in our portfolio. Manufacturing so many profile systems across our product range gives our installers all the flexibility they will ever need when quoting for jobs.

“Of course, we have always had an unbeatable array of systems but this year, we have more than ever, especially now that our City Beads acquisition is fully embedded in the Group and we now offer a full range of the Halo products alongside the main Veka systems.

However, Glazerite’s benefits go beyond the physical things we can see and touch, he added: “Coupled with our products, we are partnered with the industry’s leading quality and guarantee organisations – like Network VEKA, the Planitherm Installer Network, Maco Secure +, the VEKA/ Halo Approved Installer Schemes, the ERA Five-Star Guarantee and the Ultion £1,000 Break-in Guarantee – so Glazerite and these associates can provide the right support package for every company regardless of size.

On the new Flood Door and its proposed retail network, he said: “Glazerite installers are often the first to have access to new or enhanced products. The Flood Door is a great opportunity for retailers to target the many high-risk areas and the regional exclusivity means they will be uniquely placed to market this great product.”

At the core of the stand this year will be the Marketing Hub where Glazerite is inviting existing and potential installer partners to make an appointment for an individual marketing review. With an in-house marketing team, the fabricator is perfectly set up to offer its customers the advice and support they need to grow their business. Glazerite are the people to talk to on stand E15 for any installers looking to get a lot more out of their fabricator.

Jason concluded “Where else could they see so many of the biggest and best names in the industry all on one stand – and know that every one of them is backed by the quality manufacturing, guarantees and service that we stake our name on. A huge part of this offering is the marketing support we offer to our customers, from getting some of the basics in place right through to building them a bespoke website. It’s really all about helping them to make sure their customers have a great first impression of them.

“…and that is exactly why we want to make sure we create the best possible first impression with everyone in the trade – and where better to do that than at the FIT Show 2017”

Register to visit us on stand E15 now and make your marketing appointment by emailing marketing@glazerite.net or register using this link: http://reg.buzz/fit17/2000393

Recent News

Delivered to you in just 5 working days!
Improved lead time across the variations range!  We're seeing a massive growth in the demand for coloured windows and doors, as homeowners become more aware of the options available to them rather than just replacing with white uPVC. Always one to keep abreast of industry trends, VEKA has reviewed its lead times across the colour options, resulting in some fantastic improvements for you.  A few key points about the changes This is great news and has introduced some great improvements in terms of lead times to you from us: Anthracite Grey Smooth is now available to you in only 5 days 16 colour combinations are now delivered to you in 5 days Anthracite Grey (1) and Cream (1) are now available in only 5 days for vertical sliders Made to order colour lead times have now been reduced to 5 weeks How this affects the portfolio With these changes, you now have our standard range available in only 5 working days. This includes VEKA M70, FS70 and Halo Rustique and System 10, across casement windows and matching doors. (Please note, lead time on doors for Northwest region is 7-10 days).   Materials to support your sales Swatches:  Foil swatch books are available for the perfect colour match. Lead time chart: For easy reference, we have created a lead time chart based on the latest changes to clearly indicate when you can expect to receive products across our range. Shout about the range! Make a splash about the breadth of colours on your social media and website. We have images of the full swatch range which can be used across your communications. You already know it's one of the key things homeowners are looking for. Just make sure they are aware you can supply them. 
  |   Tags: VEKA
Glazerite doubles comp door offer with contemporary debut and more
The Glazerite UK Group Ltd has almost doubled its VEKA/Halo composite door offering, including unveiling a complete range of contemporary styles for the first time, as well as boosting its colours and grain options from 8 to 40.  The move gives installers not only many thousands of extra combination choices but also access to the entire style and colour offering of the Doorco range, complete with the full range of 29 colour options from the VEKA or Halo outerframe.  Glazerite has not only created a fresh new brochure but is also unveiling an advanced new online Door Designer to make it even easier for homeowners to turn their vision into reality.  The brochure highlights the extended range with now 32 traditional design choices, plus the new range of 18 contemporary styles and the 40 premium colours and grains including the original 8, plus the additional option of any RAL colour as special order. The new offering, along with Glazerite's existing Solidor and Palladio products, gives it one of the most comprehensive door ranges of any trade fabricator, as Director Jason Thompson explained: "Two of the fastest-growing trends in the market are composite doors and colour. Many homeowners are now looking for a modern entrance to their home and our new contemporary range gives the perfect option.  With such a wide array of colours available now in uPVC windows, the homeowners want a door to complement that. At the same time, they are being more and more adventurous with choice of door styles. Now, our installer partners can stay ahead of both of those trends from the same source as their existing window and glazing choices." The new doors come with a substantial range of sidelights, glazing options and hardware styles and finishes, plus high-specification security locks and mechanisms as standard - and all with the Fab & Fix Ten-Year Mechanical Guarantee and surface finish warranty.
  |   Tags: Products, Doors, Glazerite
A step into the digital world pays off for our Shane!
We've been working with Shane Howells Ltd in excess of 15 years and during that time we've forged a strong relationship. With ambitious growth plans for 2018, Shane turned to us for advice on his marketing strategy.  At the beginning of the year, we sat down with Shane to review his business plans for expansion and talk through his objectives with our marketing support - exactly the kind of conversation we want to be having with all of our installers.  With aims to extend their showroom to almost three times its current size, and with exciting plans for growth, it was the perfect time to look at how we could best help Shane to meet his business goals. We broke the plan into two manageable phases. Short Term - Initial boost of business January is always a tricky month, so first on the agenda was a campaign to increase awareness, and boost orders. With an overall budget of £200, we ran a series of Facebook ads targeted at Shane's key geographical areas. Our goal was to increase awareness of a special offer on his warmroof, with the resulting campaign leading to a growth in followers to his Facebook page. At the same time, we carried out a digital audit to review the tools and routes available to his business, looking at what he currently used and how we could improve it in line with his goals. As part of this approach, we built Shane a fully-branded, mobile responsive website in order to give customers further confidence in his business. "So far, 2018 has been all about trying new things for us" says Shane. "When you've done things the same way for so long, it can be difficult to make that leap, especially into the unknown. With the help of Glazerite, I've now run some relatively low-cost ad campaigns on Facebook which have more than proved their worth. I've followed this up with a local radio campaign and the enquiries have flooded in. All this for just a couple of one hundred pounds in spend." He adds, "I was hesitant and unsure about using Facebook, but with Michelle guiding me through and on hand to help with any queries, it ran really smoothly and it's definitely something I'll continue with." Long Term - A drive to achieve those goals Shane Howells Ltd is very well known and respected in its local area, with the majority of work coming via recommendations. In order to cast their net wider, our digital audit helped to identify which areas to focus on and what improvements were needed to deliver a greater digital presence going forward, A major part of this will be ongoing and regular search engine optimisation, as well as continued support and planning for social media.  We focused on the importance of showrooms in a recent issue and it's an approach Shane is already using, with his showroom on hand so that customers can see for themselves what they're buying. With plans to further extend and refurbish the showroom following the purchase of additional space, Glazerite has been instrumental in the development and planning of a great new area that will really make the difference for this business and customers.  In addition, we've been working with Shane to develop videos for his website and social media sharing, as well as sales presentation tools, printed promotional materials and survey forms to help him when he's out and about talking to customers. We're looking forward to continuing to work with Shane over the coming months to help him achieve his goals.
  |   Tags: Marketing support, Installers

Check out the latest news from Glazerite regarding installations, products and the latest news  
Product demonstrators, security testing and information videos, you'll find it all in this section.
We have a wide range of case studies available, in this section you'll find a few of them.    

Choose a Glazerite installer for quality installations that will last for years to come without compromising on performance.

The Glazerite UK Group Ltd manufacture and supply uPVC Windows, Doors and Conservatories to homeowners across the UK through our network of installers.

© Glazerite 2018     -     Privacy Policy     -     Site by Verto