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Glazerite product range extends even further

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GLAZERITE ‘S IMAGINE SUITE GETS FLUSH WITH NEW DOOR RANGE

After being unveiled by VEKA PLC at last year’s Fensterbau Frontale and then previewed again at the FIT Show a month later, the time has finally arrived for Glazerite Windows Limited to officially launch its new Imagine doors.

Proud to offer installers the new door with its seamless and ultimately stylish flush finish, the National trade supplier – which this February celebrates 15 years in business – has an energy-efficient alternative to traditional French and residential doors on its hands that also compliments the Residence 9 flush sash window system that  the company launched back in August 2014.

Continuing to expand on Glazerite’s visually stunning Imagine suite, Glazerite Director Jason Thompson compares the design of the latest addition to another of the its popular products: “Like the Imagine Bi-Fold Door, the Imagine Single and French doors have been designed from scratch. There has been no compromise on hardware as The VEKA UK Group teamed up with ERA - one of the country’s top names in locks and security mechanisms - to design an exclusive range of hardware including hinges, locks and handles.
“As with the Imagine Bi-Fold Door System, the Imagine doors are available with a choice of three threshold options: standard, low threshold (Part M compliant when used with ramps) and ultralow internal room divider.”

Going on to add that the doors are backed by the ERA Five Star Guarantee, something found to be a major selling point for discerning homeowners, according to Jason it offers up to £5000 worth of benefits.

Triple-glazing ready, the doors come with various customising options including: a range of 18 coloured and woodgrain effect foil options; a fully welded outerframe or mechanically jointed one (making it ideal for properties with access difficulties); chamfered and sculptured sashes as well as glazing beads are available; the door to door gasket is available in white or black to complement the hinges; and there’s an option for fitting an aluminum low threshold with internal, external or both transition ramps for wheelchair access.

“The thermal performance is excellent,” Jason concludes. “This is because of the 5 chamber sash and 6 chamber outerframe. The maximum sash width is 1000mm while the outerframe has been stepped down to 70mm, making it ideal for coupling to existing frames in porches and conservatories.”

Glazerite is the largest trade fabricator of the VEKA systems in the UK and also a prominent Network VEKA member, with a reputation for unsurpassed customer service as well as a comprehensive product range. The company offers a fully nationwide service based on manufacturing units in Northants and Greater Manchester and a distribution hub in Bristol.

Recent News

Glazerite launches sales support suite for heritage range
The Glazerite UK Group Ltd has launched its Heritage Range brochure and an accompanying suite of marketing materials for installers looking to showcase the range to customers.  With something for every budget, the Heritage Range brings together a host of alternatives to high-maintenance timber, including flush sash and vertical slider windows. With developments in energy efficiency, security and the aesthetics, colours and finishes of windows, doors and hardware, homeowners are increasingly seeing the benefits of using virtually maintenance-free uPVC over wood.  The 24-page brochure showcases Glazerite's complete range of heritage-style systems designed to restore or add traditional character to homes, from leading brands including The Residence Collection, Halo and VEKA.  As part of its ongoing aim to support installers, Glazerite has also launched a range of accompanying sales support material which can be tailored with the installer's own branding and company details. The marketing materials include dropcards, banner stands and posters as well as counter display units designed to increase customers' awareness of the Heritage Range.  Michelle Wright, Glazerite's Group Marketing Manager, explains: "Thanks to developments in product aesthetics and the virtually maintenance-free benefits of uPVC, homeowners are increasingly seeing its value for use in period property installations. Our brochure encapsulates the complete range in one collection in order to support installers when they're in front of customers. The supporting material, such as the dropcards and banner stands, can be fully branded with the installer's own company logo and information for just the price of the print run." To find out more about the full Heritage Range sales support package, please email marketing@glazerite.net. Download the Heritage range brochure here.
  |   Tags: Marketing support, VEKA, Halo, Residence Collection
Glazerite adds three new faces to Sales & Marketing team
The Glazerite UK Group Ltd is looking to better serve the needs of its growing installer base with a number of new appointments to its sales and marketing team. Katie Sampson joins the Wellingborough-based fabricator this month as Area Sales Manager, with responsibility for customers across the South East and the Midlands. Reporting directly into Glazerite’s Group Sales & Marketing Director, Jeff Dunn, Katie says: “I can’t wait to get started and to meet my customers. I’ve worked with Glazerite before when I was at Network VEKA (now Independent Network) and have watched them grow from afar. I really like their customer-focused ethos and I’m delighted to be joining them.” Jeff adds: “Katie’s appointment comes at an exciting time for Glazerite and our customers. She has proven industry experience, including installer support and trade counter positions with some leading industry brands. She also has a thorough knowledge of the portfolio, from VEKA/Halo products right through to doors, hardware and roofing systems, and brings with her energy, a proven work ethic and a great understanding of customer service.” Katie joins Glazerite from a Sales Manager role at Ultraframe and has previously worked in customer-focused roles with VEKA and SIG plc. As part of its sales and marketing team’s transformation, Glazerite has also recently appointed Jeff Dunn into the newly-created Group Sales and Marketing Director role, and last year recruited Lauren Edwards as Digital Marketing Coordinator. Jason Thompson, Managing Director, explains: “As part of our aim to help installers become best-in-class, we wanted to bolster the support we can give to our customers, including digital marketing support. Lauren’s expertise means we can provide tailored website content, social media management and search engine optimisation to help our installers attract new customers.” Lauren has already made an impact, with the news she has been shortlisted for ‘Social Networker’ at this year’s National Fenestration Awards. Meanwhile, Jeff Dunn is settling into his new role at the fabricator and is looking ahead to the benefits a growing team can bring for customers. “It’s a great time for Katie to be joining our team. We’re looking forward to getting out and about seeing customers and continuing to deliver the exceptional service they expect from us.”
  |   Tags: Marketing support, Glazerite
Glazerite shortlisted for prestigious G18 Award
The Glazerite UK Group Ltd has been nominated for ‘Fabricator of the Year’ at this year’s G Awards, which take place in London on 30th November 2018.  The news follows Glazerite’s success last year in the same category, when they were crowned winners.  Director, Jason Thompson, says of the nomination: “We are delighted to have been shortlisted once again for this coveted award. Our teams have worked harder than ever across all four of our sites this year, building on the success of the G17 awards in a number of ways. We’ve extended our product range, invested in manufacturing and strengthened our installer-support team as we continue with our aim to help our customers become best-in-class.   “Like everyone across the industry, we’ve faced tough trading conditions and it’s not all been plain sailing. We’re extremely grateful to our customers and suppliers for the loyalty and support they’ve continued to show us and we’re thrilled to see that some of them, like Thistle Windows and VEKA, are up for awards themselves. We wish them, and the rest of this year’s finalists, all the best.”  2018 has seen Glazerite strengthen its heritage range with the addition of the Residence 7 FlushSash product and a mechanical jointed version of their VEKA Vertical Slider. The portfolio has also been enhanced with a range of new composite doors from Halo and Solidor, as well as an increased choice of colours.  Wellingborough-based Glazerite has also appointed a digital marketing specialist, Lauren Edwards, in order to specifically support installers with their online ambitions. Lauren works closely with customers looking to increase awareness by using tailored techniques such as search engine optimisation, mobile-friendly websites and an enhanced social media presence. Jason adds: “As well as our people, we’ve also continued to invest in our vehicle fleet and our manufacturing sites, with new machinery and expansion planned for our Bolton site for example.   “I’d like to thank all of the team here at Glazerite for the exceptional customer service they deliver, day in, day out and I know we are all thrilled to have been recognised again this year. We’re up against some strong competition, but whatever happens, we know we’ll have a fantastic evening.”
  |   Tags: Glazerite, Events

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The Glazerite UK Group Ltd manufacture and supply uPVC Windows, Doors and Conservatories to trade customers from sites in the Midlands, Northwest, East and Southwest.

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