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Tradeframe's 31 years service with Glazerite

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When Mark Smith started working for Peterborough based PVC-U fabricator, Trade Frame, he was an office junior at a company that was still very much in its infancy. Now, over 30 years later, not only has he worked his way up to become Managing Director, but Trade Frame has also gone from strength to strength over the years – and is now well placed for further dramatic growth, thanks to a recent acquisition by The Glazerite UK Group Limited.

Mark, who started work at Trade Frame in July 1985, is not the only long serving member of staff at the company. Ian Harris, who joined shortly after in November ’85, is now the Factory Foreman, while David Neve, Team Leader in the dispatch department, started in November 1986 – that’s just three employees with over 90 years of industry experience between them!

According to Mark, the industry has changed dramatically over the years, from the ‘heydays’ of the 1980s, to more recent periods that have proved to be much more of a challenge: “When I started at Trade Frame, we were doing just 20 frames a week, and whilst we were previously operating at about 500 fpw, we were being squeezed harder and harder because of increased operating costs and the ever reducing margins on the selling price of frames.

“However, thanks to the acquisition and subsequent investment by Glazerite in February, we now have a fantastic opportunity to not only strengthen our position in the market, but to grow significantly in the future,” he added. “To be successful these days, you need to be as efficient as possible so we are not just overhauling the factory with new machinery and production software, including barcode scanning that will allow customers to track their orders, but will be benefiting from Glazerite’s expert marketing support and online ordering systems as well.

“We now have the best of both worlds,” concluded Mark. “The experience of myself, Ian and David who have grown with the company, a loyal customer base, and the unrivalled support from Glazerite – all of which should combine to help us achieve our current goal of 1,000 frames a week. That will be quite the milestone when you consider how many we were making 30 years ago!”

Glazerite is VEKA UK Group’s largest UK trade fabricator and a long-standing Network VEKA member. It offers a fully nationwide service based on manufacturing units in Northants, Peterborough and Greater Manchester as well as its South West distribution hub in Bristol serving South Wales and The West of England.

Recent News

Glazerite Rebrand Goes North
The Glazerite UK Group has completed the latest phase of a large-scale project to rebrand all premises and delivery vehicles by the end of 2018.  Glazerite's Northwest manufacturing arm, based in Bolton, has been the latest site to receive the new company-branded signage and directional and safety signage, in addition to a new 26 x 6 foot advertisement positioned to face out on to a major road network.  As Group Marketing Manager Michelle Wright explains, the reason behind the rebrand is twofold: "We planned to rebrand out site signage this year and refresh the livery on our vehicles as part of our transition from Glazerite Windows Ltd to The Glazerite UK Group. With this we'd decided to take more of a retail focus with our vehicles to generate interest with homeowners across the country for our installers. Following the relaunch of Independent Network (IN) last year we decided to rebrand our fleet of vehicles to align with the new look and branding of Independent Network." The full fleet of vehicles has now been transformed with the new eye-catching design. Moving on from their previous trade style with the new fleet is retail-focused, featuring aspirational lifestyle imagery and links to the IN branding and logo. This retail focused look is also used on the large advertisement at the Bolton site, which is viewed by the many motorists of the busy M61 motorway.  Karun Lund, Head of Independent Network, adds: "We are thrilled with the updates that Glazerite UK Group have applied to their livery and signage. The design on the IN brand was carefully created to work harmoniously with that of our Fabricators and Installers and this collaboation speaks volumes of its success. As we become more consumer focused and with the volume of potential customers travelling on the busy motorways each day, the new vehicles are a great advertisement for the successful partnership of Independent Network and Glazerite UK Group." With its sites in Bolton and Peterborough, and specials factory in Wellingborough all complete, Glazerite will now move on to updating signage at its Wellingborough head office and Bristol distribution hub.
  |   Tags: Glazerite
Adeva goes large in Wimbledon with Glazerite and VEKA
It's a tough decision for any SME - risk stepping up to your biggest contract ever or to play safe and lose out on a big chunk of business. But it was less of a dilemma for Kent-based Adeva Home Improvements because, as Director Geoff Dwyer explained, the backing of the Glazerite UK Group as well as VEKA was crucial in tackling the job.  "We might otherwise have had serious doubts about taking in on," he said after completing the installation of nearly 3,000 windows and doors as part of a £2.2 million refurbishment of Wandsworth's Wimbledon Park Estate. "But Glazerite was with us all the way. We've been working with them for about six years, and VEKA much longer. We knew the product and the customer service. Glazerite were very supportive; they were up to speed on manufacture and delivery and, just as important, if any problem arose, they would be there to rectify straight away." The job was not without challenges, he continued, firstly in removing the original Crittal steel frames, which were not only set into concrete but many had to be taken out in a single three metre by two metre piece. Also the new frames were an unusual combination of side-hung casement and tilt/turns which might have been a problem for some fabricators, though Glazerite took them in its stride. Adeva installed the A-Rated, SBD specification windows and doors based on the VEKA M70 system, in white for main contractor Mulalley and Company Ltd of Woodford Green on behalf of the London Borough of Wandsworth. VEKA also carried out the wind load calculations for the design specification.  Geoff Dwyer concluded: "This was a very substantial piece of work, and by far our biggest contract to date. But we may well have had to think twice about going for it if it had not been for the support we got from Glazerite"
  |   Tags: Commercial, New M70, Installers
Glazerite Chooses HiTech Blinds
G-Award Winners The Glazerite UK Group Ltd has become the latest high-profile brand to begin offering blinds from HiTech Blinds Ltd.  The long-standing national firm has built its business offering quality doors and windows using VEKA, Halo and a host of leading systems including Solidor, Warmcore and Residence Collection.  Now, after being named G17 Fabricator of the Year back in November 2017, The Glazerite UK Group Ltd has expanded that product portfolio even further by offering HiTech Blinds. HiTech blinds Ltd was the brainchild of industry veteran Nigel Greening and two experienced Directors from commercial aluminium fabricator AGF Ltd, Mike Yerrell and Michelle Scotney. With the help of integrated blind and IGU expert Ian Woolley, who was brought in to help grow the business, the Peterborough company has quickly become a force to be reckoned with.  Glazerite Group Marketing Manager Michelle Wright comments: "We pride ourselves on offering one of the most comprehensive product ranges in the industry. We also like to offer our installers additonal products and enhanced benefits that can help them close a sale of upsell. The partnership with HiTECH blinds was formed initially because they have a blind system that met our demanding standards. We've got a reputation to keep, which is why we only work with the best brands in the industry. We'll never offer our customers anything we're not 100% happy with." "We've known Ian for years now - and when he and the HiTECH blinds team came up with an innovative new design, eliminating the common problems we've experienced with other products, we decided we had to take a look. We were hugely impressed - it's a perfect fit for Glazerite and our customers." Successfully cycle-tested to 10,000 cycles, magnetically-operated HiTECH blinds offer BS EN 1279 accreditation, along with a no-nonsense 10-year guarantee - said to be twice that offered by any of the firm's competitors with similar systems.  HiTECH Blinds is claimed to be the only manufacturer on the market capable of offering dual-coloured slats to match dual-coloured frames. It can also produce double and triple-glazed units with Georgian bars and other decorative elements.  HiTECH Blinds Sales Director Ian Woolley commented: "It goes without saying - we're thrilled to have one of the country's best fabricators as a customer. It's a massive vote of confidence in our team and our products, and we're hugely excited to see what the future holds for our partnership with The Glazerite UK Group Ltd." For more information visit www.glazeritewindows.co.uk/trade/products/integral-blinds
  |   Tags: Products

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