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GLAZERITE OFFER INSTALLERS THE COMPLETE PACKAGE

Tags: Products, Marketing support, Glazerite, installer support   |   Added:

Fresh from another successful FIT Show Jason Thompson, Director at The Glazerite UK Group Ltd, takes time to reflect on what has been most effective in helping the company to cement their name as one of the most comprehensive door and window fabricators in the business:

“The FIT Show is the industry’s key event so always gives us a great platform to reach out to potential trade partners and show what we have to offer. This year was no exception and we got the opportunity to network with lots of great people, including many of our existing partners.”

“Being able to provide these trade partners with such an extensive choice, and the flexibility that comes with that, is definitely one of Glazerite’s strengths,” said Jason. “Offering installers names such VEKA, Solidor, Residence and Palladio, to name just a few, all from one place goes a long way towards making their job easier and more efficient.”

Some of the best examples of the seven profile systems that Glazerite work with were showcased by Jason and his team at the show, including the mechanically jointed VEKA VS, flush sash from Halo, and a selection from the premium R9 range, all displaying the level of quality that the company offers its customers.

“We have already established a good base of quality products for installers to choose from but we are always looking for the next way to further expand and improve our offering to help them remain competitive,” Jason continued. “In the lead up to the show we were delighted to agree an exclusive partnership with acclaimed flood defence manufacturer Flood Angel which means Glazerite installers can now take advantage of membership to an exclusive retail partner network authorised to market these products throughout the UK. It was great to see so many take the opportunity to talk to the Flood Angel representatives and view the flood door example that we had on the stand.

“However, it’s not just about the products, but also the enhanced benefits we can offer our trade partners. One of the key strengths we have as a fabricator is the range of support packages that we can supply through teaming up with some of the most respected organisations in the industry, including Network VEKA, Planitherm Installer Network, Maco Secure +, ERA five star VEKA and Halo approved installer and the Ultion £1000 break in guarantee.

“One of the other vitally important benefits that Glazerite can deliver is good quality marketing support. Almost every fabricator offers something of this nature now, but we have ensured that an experienced dedicated team is in place who are fully equipped to help our members with anything from new logos and brochures, to a brand new website, to training on conversion and sales strategy.

Jason concluded: “UK homeowners have moved on significantly in recent years and have far greater expectations and we have moved on accordingly. This ensures that our installer customers are able to cope with the increasing demands of consumers and the FIT show allows us to physically show our customers what we can offer.”

Recent News

Glazerite Recruitment Open Evening
Glazerite Windows Ltd is a leading trade supplier of Windows, Doors & Conservatories currently employing in excess of 250 people. We have vacancies for Fabricators and Quality Assurance inspectors at all levels including supervisors at our manufacturing site in Wellingborough.  We are keen to hear from anyone, whether experienced or not as we can train you.  More important is a strong work ethos, a positive attitude and a commitment to producing work of a high quality for our customers.  Our hours of work are Monday to Friday, 06:30am to 15:00 and 15:30pm to midnight. If you feel this sounds like you and you want to find out more, please come along during the evening for an informal introduction to the Company and an outline of the terms and benefits of employment. Ideally, to assist us with our planning, please email Sue Wellings (Group HR Manager) on [email protected] to let us know you want to attend.   Glazerite Windows Limited 39 – 43 Rixon Road Finedon Road Industrial Estate Wellingborough NN8 4BA 01933 443222 www.glazeritewindows.co.uk
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Glazerite grows fleet to go further than ever
The Glazerite UK Group Ltd has made a £150,000 investment into the expansion of its delivery vehicle fleet, with the addition of two new 18-tonne, custom built lorries. The move will further strengthen the VEKA fabricator's ability to deliver to customers on time, in full, all over the UK.  Ian Lloyd, Glazerite's Operations Director, explains the reasons behind the investment. He says: "The new lorries complement our existing 16-strong fleet of 7.5 tonne delivery vehicles, and will allow us to improve on our distance and overnight capabilities. Being able to fulfil our order book and deliver to customers on time is integral to our offering as a leading fabricator." Following the investment, Glazerite has improved its carrying capacity for particular delivery routes, including Scotland and the South West. Ian says: "Deliveries from Glazerite North West to Scotland, and from Glazerite's HQ in the Midlands to Cornwall, South Wales and the Isle of Wight involve overnight stays. These routes are growing in volume and often we have to send two trucks. This investment allows us to cater for that growth and complete these deliveries utilising one larger vehicle." Two dedicated drivers have been employed by Glazerite at its sites in Wellingborough and Bolton - where the vehicles are based - and both have already begun making deliveries to installers.  Glazerite's fleet has undergone a largescale rebrand in the last 18 months following the fabricator's transition from Glazerite Windows Ltd to The Glazerite UK Group and the rebrand of Network VEKA to Independent Network.  Michelle Wright, Group Marketing Manager, explains what a key part the vehicle livery plays in Glazerite's profile. She says: "Our vehicle livery approach has been to focus on retail rather than trade following the recent rebrand. The fleet covers tens of thousands of miles across the UK every week, making it one of our most valuable and visible brand carriers. We hope that by aligning with our retail brand, the refreshed livery and new lorries will inspire homeowners to invest in high quality windows and doors, which will ultimately benefit our installers."
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Cheadle Glass and Glazerite solve noisy problem
When the owners of an airport hotel asked an installer for help with high quality frames and acoustic glass, you’d be forgiven for thinking it might have been to keep the overhead noise of aircraft to a minimum. Yet for Stockport-based Cheadle Glass and their fabricator, the Glazerite UK Group Ltd, the job actually involved finding a solution to help resolve hotel customers’ complaints about the nearby trainline. Family-run Cheadle Glass is one of the North West’s leading installers and has been in business for over 50 years. Using VEKA M70 frames fabricated by Glazerite, the Cheadle Glass team installed 80 double-glazed windows over a three-week-period at the Clayton Hotel, Manchester Airport. The install replaced existing windows at the back of the hotel which are closest to the railway lines, and match the original windows installed to the front of the hotel. Dalata, the Irish hotel operators who own the Clayton chain, were so impressed with the install they’ve approached Cheadle to work with them on further installations across the UK. Karl Minter, Commercial Sales Manager, Cheadle Glass, says: “The install included the use of acoustic glass, which, combined with the frame quality and how well the units were sealed and fitted, meant we were able to provide a soundproof solution for the client and block out the noise of the trains. Dalata tested and measured the results, and were delighted with the outcome.” He adds: “We pride ourselves on the excellent and consistent service we provide to our customers, and we’re supported in this by Glazerite who we’ve worked with for the last 10 years, The quality and workmanship that goes into the fabrication of their frames, as well as things like the integrity of the lock systems and hardware they use mean we’re able to install a high-quality product.” Pete Smith, Sales Manager for Glazerite, says of the install: “We’ve got a great relationship with Cheadle Glass and were delighted to support them on this installation. Working closely with our installers means we are able to provide exactly what they need, when they need it, unique to whatever the install requires.” Cheadle Glass was founded in 1968 and is a leading manufacturer and installer of uPVC and aluminium windows, doors, conservatories and glass extensions for commercial and domestic properties.
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The Glazerite UK Group Ltd manufacture and supply uPVC Windows, Doors and Conservatories to trade customers from sites in the Midlands, Northwest, East and Southwest.

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