Opening doors for our installer partners

Tags: Doors | Added: 16 April 2021

Group Marketing Manager, Michelle Wright talks about Glazerite's comprehensive portfolio and how offering a choice for installers can open doors to new business.

Lockdown rules and staying at home has inspired consumers to invest in domestic improvements, with statistics revealing nearly two thirds of homeowners have used the time to renovate. It’s a trend that looks set to continue during 2021, and with outdoor entertaining taking precedence over indoor entertaining due to current guidelines, it is exterior décor and outdoor space that is set to get a makeover.

As a fabricator, being able to offer our installer partners a wide range of high-quality, leading brand composite doors in a host of styles and colours enables them to meet the demands of their own customers.

Being on top of our game when it comes to the latest trends is a key part of that, and it’s why we work with suppliers who lead the way in everything from the latest Instagram-worthy colours and styles to smart technology and innovative door furniture.

Over recent years, driven by the popularity of sites like Houzz and Pinterest, consumer desire for a neater exterior has translated into demand for contemporary colour choices, with more traditional hues of red and green being replaced with grey. Indeed, in 2020, shades of grey accounted for nearly one in every three of our door sales.

According to House Beautiful magazine, 2021 is likely to see a move towards more natural colours, with statistics showing over a quarter of the most liked doors on Instagram were variations of wood-like shades, from dark oak to lighter washed hues.

Our range of uPVC composite doors from the likes of DOORCO offer the aesthetics of timber without the maintenance of sanding and painting. With the option of colours like Irish Oak, Golden Oak and Rosewood it’s a trend our installers can meet, albeit in the form of low maintenance, high performing uPVC.

Given that the front door is the focal point to every home, looks really do matter for homeowners, and to that end, we support our installers with a huge amount of choice. From classic, traditional styles that pair well with stained glass and polished, heavy door furniture through to the more contemporary designs offering individual flair, edgy geometric shapes and a perfect canvas for the futuristic Sweet furniture, we have all bases covered.

Today’s homeowner is also tech-savvy; according to a recent Smart Home Week survey, 57% of British homes contain at least one smart device. The trend encompasses door security, and with our suppliers Avantis and Brisant leading the way, it’s certainly an area we are able to support our installers with so that they can be ready to meet consumer demand.

Over the last 12 months, we’ve been supplying our doors already fitted with the high performance Avantis multipoint locking system. For those customers looking for a smart door, a simple upgrade can transform it into a Kubu lock. The homeowner just needs to download the Kubu app and purchase the starter kit, which includes the Kubu home hub, in order to benefit from a host of innovative features including remote lock monitoring technology.

Security is a leading concern for homeowners, and to meet that need we fit the Ultion Diamond secure cylinder as standard with all our composite doors. Designed by Brisant Secure, the Ultion can outwit even the most forceful of burglars. Brisant, like Avantis, are leaders in smart technology too, having brought their innovative Ultion Smart product to market in 2019. With a number of clever features including ‘on approach’ auto unlocking, it’s just another feather in the cap of our installers when it comes to what they can offer their own customers.

Thanks to our own forward-thinking suppliers, our installers are able to offer their customers choice and peace of mind. Not only are our composite doors able to meet the latest trends, they’re also, durable, hardwearing and robustly secure. With innovation in design from our suppliers, we have some exciting plans for our door range, which we will be unveiling soon. The door market doesn’t stand still. And when it comes to offering the best possible products and services so that out installers can stay ahead of the game, neither do we.

Recent News

We are now manufacturing Deceuninck 2800 at our North Division

STOP PRESS: We are now manufacturing Deceuninck 2800 at our North Division From our announcement at the end of last year, we've managed to bring this in within Q1 of 2024. Setting up a site for manufacture is no easy task, but for a brand new site and for a system that is new to the business, this is quite an achievement. The power of our expert teams have come together across operations, procurement, IT, sales and marketing to make this happen - what a team! This 30,000 sq. ft space has been completely transformed in just a few months to manufacture the 2800 system with a view to start manufacture of 2500 very soon. The 2500 is available through our East Division, which started production in summer last year. Adding to our already extensive portfolio, installers can now access both Deceuninck systems 2500 and 2800 in casement and tilt & turn windows, and residential and French doors. These are available in the full range of colours for each system. Reach out to learn more about how the Glazerite Deceuninck range can transform your projects.

Keeping ahead of changing trends and designs

In today's market accessing a wide range of quality products is essential for installers in winning new business. Whether a domestic installation or commercial installation the same challenges of accommodating the various aesthetics for property style to the more emotive considerations such as security, energy efficiency and the environment. As a business we continually review and adapt our product offering in alignment with changing trends and demands to ensure our installers stay relevant. In the summer last year we introduced the 2500 bevelled system to our range to open up more opportunity to our commercial installers. This was a much welcomed addition to our range and at the end of the year we opened our Barnsley site, for the manufacture of Deceuninck 2500 and 2800 initially. Already in 2024 we have strengthened our aluminium offering with the addition of AluK casement and tilt and turn windows, the EdgeGLIDE+® sliding door and UniFOLD+® bifold doors. Striking the balance of clean and modern living our partnership with Morley Glass was an obvious one to offer the high end range of Uni-Blinds® , to complete installations to a really high standard. Working with partners that at the leading edge of product development is an integral part of our product portfolio. This week VEKA have announced they will soon be unveiling a revolutionary new system. We can't wait to share this one with our installers, it's some fantastic work demonstrating not only their innovative thinking, but they are listening and responding to market and customer needs. By constantly evolving evolving and adapting our already extensive portfolio, our installers have access to an impressive range of systems, products and brands which open up the choice of colours, styles, and price points to a new level. We always have the core considerations at the heart of our product offering with U-Values, Secured by Design, and guarantees and warranties that will satisfy all installations. Glazerite installers partners now have access to VEKA UK, Halo, The Residence Collection and Deceuninck UK products.

Our apprentices take centre stage

Apprenticeships are back in the spotlight for National Apprenticeship Week 2024, with our chance to celebrate our past and current apprentice hard work, dedication and success. Our Group Managing Director, Rob Brearley, believes apprenticeships are the perfect solution for businesses looking to welcome new talent and fill skills gaps, and an ideal route into rewarding careers for individuals at every age. Rob says: "Apprenticeships help employers build a workforce with future ready skills. We have apprentices working in range of positions across the group, from purchasing and IT to marketing. A number of our employees have also undertaken apprenticeships themselves and found them extremely valuable. Every one of our current and past apprentices are making their mark and contributing to the success of our business." Jack Rutter is a Purchasing Administrator Apprentice at our North West Division. Jack explains: "I chose to do an apprenticeship because it offers practical, hands-on experience in the workplace in addition to qualifcations, with the added bonus of getting paid. I have developed my time management, communication and software skills and boosted my confidence in a supportive and friendly environment." Meanwhile Lucy Neville is working in our Head Office customer service team as a Business Administrator Apprentice. She says "I like the balance of gaining experience and a qualification. My role has helped me develop so many skills, including customer service and IT, as well as listening and patience. It's been really rewarding." George Willdig, 22, who joined us as an Apprentice IT Systems Administrator in 2022, is set to complete his apprenticeship shortly. George says: "I have really enjoyed my apprenticeship. It's been the perfect way to start my career and a really good opportunity to learn useful skills and grow as an individual. I've become skilled in problem solving as I'm often challenged and encouraged to operate autonomously and handle my own tasks." Mathews Joshy is working as a Procurement Apprentice and studying for his Business Admin NVQ, which he is due to complete next month. He says: "I chose to do an apprenticeship with Glazerite because I felt it would be the best way to get some practical, real-world experience and learn skills that I wouldn't be able to in a classroom. I hope to move into a permanent purchasing role with Glazerite and work my way up into a management role." Oli Knaggs is a Digital Marketing Apprentice, studying for his Level 3 in Digital Marketing. He says: "After I finished college, I needed to make the choice between university or finding a job in something I enjoy.The apprenticeship with Glazerite really appealed to me as it was the perfect opportunity to learn and develop my practical skills. Since I've been here, I've improved my marketing skills, and have worked on everything from design software and social media templates to email marketing." Oli's Manager, Lauren Edwards adds: "Apprenticeships are the perfect place to start our in careers like marketing, with the opportunity to build and develop skills and gain confidence in a range of areas. It's been fantastic to see Oli excel in his role and bring a fresh perspective to marketing projects." Rob concludes: "Apprenticeships are a valuable way for people of any age to get a foot on the employment ladder, or to switch to another career. We're delighted to have been able to attract some real talent to Glazerite via this route and we hope we can continue to help all our apprentices reach their full potential."

	sales@glazerite.net
	(01933) 443222
	The Glazerite UK Group Ltd. 39-43 Rixon Court, Finedon Rd, Industrial Estate, Wellingborough, Northamptonshire, NN8 4BA