New year, new opportunities for installers

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With external factors making for difficult times, acheiving success this year might feel challenging. As a fabricator partner, we are focused on how we can best support our installers and help them stand out in a fiercely competitive market.

 

Product choice

Having a range of products to choose from strongly appeals to today's increasingly discerning homeowners. Our comprehensive range covers the breadth of VEKA UK, Halo, The Residence Collection, and now the 2500 and 2800 system from Deceuninck.

By constantly evolving and adapting our already extensive portfolio, our installers have access to a range of colours, styles, and price points, all backed up with excellent u-values, Secured by Design accreditation, and our 10 year guarantee for a high-quality product. 

For homeowners on the hunt for a new door, our DoorCo range is equally as impressive, and one we are adding to this year. Our composite offering is further bolstered by our decision to make Ultion Sweet standard on our doors, enabling our installers to win over customers looking for attractive hardware that combines aesthetics, durability and security.

 

Sweet Hardware Range

 

Added value solutions

Having lots of different products to offer your end customer is one thing; sharing that in the right way is another. Showcasing your business to potential customers is key and helping our installers increase brand awareness using marketing is an important part of our overall offering.

Our in-house marketing team works with installers in a range of ways, from sharing tips and ideas on how to maximise their marketing in their local market, to supporting with brochures, social media content, and the creation of a tailored website.

It's an offering we've calculated is worth more than £5,000 to those installers currently utilising it and this year we're continuing to invest heavily in resources and tools to further strengthen our marketing support packages.

 

Supportive suppliers

From products and extended warranties to marketing, our entire offering is designed to help our installers stand out from their competitors.

Working closely with our suppliers means we can continue to deliver a high-quality portfolio and ensure our products continue to hit the spot on the areas that matter to the end customer, from innovation and quality to sustainable materials.

One recent example is our collaboration with Brisant Secure to design and manufacture a patio handle that could seamlessly integrate with existing door furniture, while offering unparalleled weather resistance.

The joint development partnership resulted in the Sweet patio handle; the perfect example of how working together with a key supplier means we can meet the needs of our installers and their own customers.

 

Differentiated support

We tailor our support to suit each individual installer. That could mean technical advice for commercial installers on designs, regulations, and planning requirements to fabricating non-standard jobs, or reflecting changing end customer tastes and trends for those installers focusing on the residential market.

With conditions making it difficult to continue with in-house fabrication, one area we are increasingly supporting is helping fabricator-installer businesses to move to installer-only models. By advising on areas some businesses might not have resources in, such as HR, IT, and marketing, and becoming their fabricator of choice, we help make the transition a smooth process. 

 

Whatever is on the horizon, we're here to support every type of installer, with a tailored approach that sets them apart and helps them stand out in their market.

 

Recent News

We are now manufacturing Deceuninck 2800 at our North Division
STOP PRESS: We are now manufacturing Deceuninck 2800 at our North Division From our announcement at the end of last year, we've managed to bring this in within Q1 of 2024. Setting up a site for manufacture is no easy task, but for a brand new site and for a system that is new to the business, this is quite an achievement.  The power of our expert teams have come together across operations, procurement, IT, sales and marketing to make this happen - what a team! This 30,000 sq. ft space has been completely transformed in just a few months to manufacture the 2800 system with a view to start manufacture of 2500 very soon. The 2500 is available through our East Division, which started production in summer last year. Adding to our already extensive portfolio, installers can now access both Deceuninck systems 2500 and 2800 in casement and tilt & turn windows, and residential and French doors. These are available in the full range of colours for each system. Reach out to learn more about how the Glazerite Deceuninck range can transform your projects.
  |   Tags: Products, Windows, Doors, Glazerite
Keeping ahead of changing trends and designs
In today's market accessing a wide range of quality products is essential for installers in winning new business. Whether a domestic installation or commercial installation the same challenges of accommodating the various aesthetics for property style to the more emotive considerations such as security, energy efficiency and the environment. As a business we continually review and adapt our product offering in alignment with changing trends and demands to ensure our installers stay relevant. In the summer last year we introduced the 2500 bevelled system to our range to open up more opportunity to our commercial installers. This was a much welcomed addition to our range and at the end of the year we opened our Barnsley site, for the manufacture of Deceuninck 2500 and 2800 initially. Already in 2024 we have strengthened our aluminium offering with the addition of AluK casement and tilt and turn windows, the EdgeGLIDE+® sliding door and UniFOLD+® bifold doors. Striking the balance of clean and modern living our partnership with Morley Glass was an obvious one to offer the high end range of Uni-Blinds® , to complete installations to a really high standard. Working with partners that at the leading edge of product development is an integral part of our product portfolio. This week VEKA have announced they will soon be unveiling a revolutionary new system. We can't wait to share this one with our installers, it's some fantastic work demonstrating not only their innovative thinking, but they are listening and responding to market and customer needs. By constantly evolving evolving and adapting our already extensive portfolio, our installers have access to an impressive range of systems, products and brands which open up the choice of colours, styles, and price points to a new level. We always have the core considerations at the heart of our product offering with U-Values, Secured by Design, and guarantees and warranties that will satisfy all installations. Glazerite installers partners now have access to VEKA UK, Halo, The Residence Collection and Deceuninck UK products.
  |   Tags: Windows, Doors, Integral Blinds, Glazerite
Our apprentices take centre stage
Apprenticeships are back in the spotlight for National Apprenticeship Week 2024, with our chance to celebrate our past and current apprentice hard work, dedication and success.  Our Group Managing Director, Rob Brearley, believes apprenticeships are the perfect solution for businesses looking to welcome new talent and fill skills gaps, and an ideal route into rewarding careers for individuals at every age. Rob says: "Apprenticeships help employers build a workforce with future ready skills. We have apprentices working in range of positions across the group, from purchasing and IT to marketing. A number of our employees have also undertaken apprenticeships themselves and found them extremely valuable. Every one of our current and past apprentices are making their mark and contributing to the success of our business." Jack Rutter is a Purchasing Administrator Apprentice at our North West Division. Jack explains: "I chose to do an apprenticeship because it offers practical, hands-on experience in the workplace in addition to qualifcations, with the added bonus of getting paid. I have developed my time management, communication and software skills and boosted my confidence in a supportive and friendly environment." Meanwhile Lucy Neville is working in our Head Office customer service team as a Business Administrator Apprentice. She says "I like the balance of gaining experience and a qualification. My role has helped me develop so many skills, including customer service and IT, as well as listening and patience. It's been really rewarding." George Willdig, 22, who joined us as an Apprentice IT Systems Administrator in 2022, is set to complete his apprenticeship shortly. George says: "I have really enjoyed my apprenticeship. It's been the perfect way to start my career and a really good opportunity to learn useful skills and grow as an individual. I've become skilled in problem solving as I'm often challenged and encouraged to operate autonomously and handle my own tasks." Mathews Joshy is working as a Procurement Apprentice and studying for his Business Admin NVQ, which he is due to complete next month. He says: "I chose to do an apprenticeship with Glazerite because I felt it would be the best way to get some practical, real-world experience and learn skills that I wouldn't be able to in a classroom. I hope to move into a permanent purchasing role with Glazerite and work my way up into a management role." Oli Knaggs is a Digital Marketing Apprentice, studying for his Level 3 in Digital Marketing. He says: "After I finished college, I needed to make the choice between university or finding a job in something I enjoy.The apprenticeship with Glazerite really appealed to me as it was the perfect opportunity to learn and develop my practical skills. Since I've been here, I've improved my marketing skills, and have worked on everything from design software and social media templates to email marketing." Oli's Manager, Lauren Edwards adds: "Apprenticeships are the perfect place to start our in careers like marketing, with the opportunity to build and develop skills and gain confidence in a range of areas. It's been fantastic to see Oli excel in his role and bring a fresh perspective to marketing projects." Rob concludes: "Apprenticeships are a valuable way for people of any age to get a foot on the employment ladder, or to switch to another career. We're delighted to have been able to attract some real talent to Glazerite via this route and we hope we can continue to help all our apprentices reach their full potential."
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